Williamsburg Premium Outlets
Located in historic Williamsburg near Colonial Williamsburg and Busch Gardens, this outlet center offers 120+ stores making it a perfect addition to a Virginia vacation.
- Colonial Williamsburg area
- Near Busch Gardens
- Family destination
Nearby
- Colonial Williamsburg5 mi Historic Site
- Busch Gardens3 mi Theme Park
- Jamestown Settlement10 mi Historic Site
Sports & activewear
17The high-traffic anchor wing — biggest units, deepest clearance walls.
Nike · Under Armour · adidas · ASICS · Columbia · Merrell · New Balance · Oakley Vault · PUMA · Reebok · +7 more
Designer & luxury
7Boutique-format units, usually grouped at one end of the walk.
Coach · Michael Kors · Cole Haan · Kate Spade · Movado Company · Pandora · Swarovski
Apparel & denim
69The long run of mid-market fashion units through the middle of the center.
Polo Ralph Lauren · Aerie · Aeropostale · Alewerks · American Eagle · Ann Taylor · Banana Republic · Becky Bootique · Ben & Jerry's · Boost Mobile · +59 more
Footwear & bags
9Shoes, luggage and accessories, typically opposite the apparel run.
Claire's · Clarks Bostonian · Crocs · HEYDUDE · Journeys · Kay Jewelers · Lids · Rack Room Shoes · Samsonite
Kids, home & beauty
15Family, homeware and beauty units, often nearest the family parking.
As seen on TV · Bath & Body Works · Build-A-Bear Workshop · Carter's · Fragrance · Gadgets Toys & More · Go! Calendars, Games & Toys · Le Creuset · Perfect Touch Brows · Perfume Hut · +5 more
Dining
2Where the center lists its food — worth pinning as the halfway break.
Starbucks · Subway
Open-air village · Open-air blocks arranged around a central walk, with surface parking wrapping the outside — the nearest lot to your first wing saves the most steps. This diagram groups the 119 stores and dining spots Williamsburg Premium Outlets publishes (120+ in total) into the wings shoppers walk in. It is a navigation aid, not a surveyed floor plan — for exact unit numbers use the operator's own published center map linked below.
Official center map
OfficialSimon's interactive Premium Outlets center map with store pins and amenities.
premiumoutlets.com →
Official store directory
Every store the center currently lists, with unit numbers.
premiumoutlets.com →
Directions & satellite view
Opens the center's published location so you can pick an entrance before you set off.
openstreetmap.org →
Center map and store directory published by Simon Premium Outlets as promotional material for shoppers. Maps, plans and tenant lists remain the property of Simon Premium Outlets; we link to the original pages rather than reproduce them. Plotted positions on our own map come from OpenStreetMap contributors, ODbL.
Hotels within a short drive
Mapped hotels and motels inside six miles of the center, ordered by distance from the doors.
Hotels near Williamsburg Premium Outlets
6 hotels sit within six miles of the center, the closest Pineapple Inn and Housing Center at 0.6 mi. Distances are straight-line from the published address, so allow a little more by road.
- 0.6 miWalkable
- 0.7 miWalkable
- 0.8 miWalkable
- 1.4 mi
- 1.8 mi
- 1.8 mi
Distance from the doors
- Pineapple Inn and Housing Center0.6 mi
- Family Inns of America Williamsburg0.7 mi
- Rodeway Inn & Suites Williamsburg Central0.8 mi
- Captain John Smith Inn Williamsburg1.4 mi
- America's Best Value Inn1.8 mi
- Super Inn Williamsburg1.8 mi
Longer bars mean a closer bed. 3 of these are within a mile — close enough to leave the car parked for a second run.
Do these six things
- 1Join the center's VIP or loyalty club online the night before — the digital coupon wallet usually beats the printed booklet.
- 2Collect the coupon book at guest services before your first purchase, not after.
- 3Check the clearance section at the back of each store first; that is where genuine carryover markdowns sit.
- 4Photograph the tag of anything over $100 and compare the online price before paying.
- 5Ask staff which day new markdowns land — it is usually early in the week.
- 6Keep receipts together: outlet return windows are often shorter than mainline stores.
Outlet day kit
- packing cubes
- foldable shopping bag
- comfortable walking sneakers
- coupon organizer
- car trunk organizer
- luggage scale
- portable phone charger
- reusable water bottle
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